Lyndal Lane — AI, ads and content systems for New Zealand businesses
AI · Marketing · Automation

You know AI could make your business run better. I make it happen.

I connect AI, marketing and automation into practical systems that save time, improve follow-up and help businesses grow.

28 years in business. 15+ years in digital marketing. 4+ years in AI.

Lyndal Lane
Founder, AI Marketing Edge · Christchurch, NZ 15+ yrs digital marketing · 4+ yrs in AI Meta & OpenAI ads · AI agents · Content
How I work

Three ways I work with you.

01 · AI

AI, set up in your business

From building your AI Brain to setting up AI agents and automation built around your voice, plus coaching and training for you or your staff.

  • →AI Brain: brand tone, voice and ideal client profiles
  • →AI systems and automation
  • →Coaching and staff training, specialising in Claude
02 · Ads

Ads, from Meta to ChatGPT

Paid campaigns built to bring in real leads, wherever your customers are searching now.

  • →Meta and OpenAI ads strategy
  • →Media buying and reporting
03 · Content

Done and Dusted Content Machine

Social media research, writing, images and posting, done for you. Edit or approve before anything goes live.

  • →Marketing automations and funnels
  • →Research, writing, images and scheduling
Lyndal teaching
Coaching & staff training

Get your team AI-ready.

One-on-one coaching or hands-on training sessions for you or your staff, so everyone knows how to use AI well, not just you.

Practical, no-jargon sessions built around your business, your tools, and your team's actual questions.

Where I've taught this
  • 01Have co-hosted several AI and marketing workshops.
  • 02Guest speaker, twice, for Diploma students at Te Wananga o Aotearoa.
  • 03Ran social media and marketing seminars, twice, for Ski Selwyn, a group of private ski fields in Canterbury.
  • 04Taught digital marketing two day session at Yoobee College.
Selected work

Things I have built.

Sometimes it is the whole system. Sometimes it is just knowing what to connect to what.

An AI Chief of Staff
Workflow · AI Chief of Staff

An AI Chief of Staff

The problem

Revenue in Xero, ads in Meta, pipeline in the CRM. The owner connects it all by hand.

What I built

An AI layer over those tools that reports risks, decisions and follow-ups against the business goals.

The result

One brief that answers what matters now, why it matters, and what should happen next.

Read the workflow →
A Claude daily operations dashboard
Workflow · Daily operations dashboard

A Claude daily operations dashboard

The problem

Meetings, tasks and email live in three places, and the plan changes overnight.

What I built

A Claude workflow that pulls calendar, tasks and Gmail into one decision layer.

The result

One view of what needs attention today, without opening four separate tools.

Read the workflow →
Gmail as an AI triage system
Workflow · Inbox triage & intelligence

Gmail as an AI triage system

The problem

The inbox mixes work that needs action with information that might be useful.

What I built

A workflow that splits Gmail into an action queue and an industry intelligence feed.

The result

Clear calls on what needs a reply, what is worth reading and what to ignore.

Read the workflow →
Content system · Automation

Done and Dusted Content Machine

The problem

Staying visible online eats hours most owners do not have.

What I built

A machine that researches, writes, makes the images and schedules the posts.

The result

A full batch of on-brand posts from one idea, approved before anything goes live.

Learn more ↗
Ads and funnel audit
Paid ads · Audit

Ads and funnel audit

The problem

Ad spend going out with no clear read on what it brings back.

What I built

A single dashboard auditing the whole ad account and funnel.

The result

A ranked plan of exactly what to fix first.

One GPT, one email, $1,000 in sales
Custom GPT · Client result

One GPT, one email, $1,000 in sales

The problem

A single AI tool that has to earn its keep straight away.

What I built

A custom GPT built for marketing legend Cat Howell to write and sound like her.

The result

That one email, sent once, brought in $1,000 in sales within the hour.

Products & proof

Ready-made and proven.

Products I have built and results I have driven, from custom GPTs to live ad campaigns.

AI Policy
Governance · Early mover

AI Policy

Wrote a working AI Policy three years ago, before most businesses had one.

AI brand tone and voice guide
AI Brain · Framework

AI brand tone and voice guide

A reusable guide that trains AI to sound like the business, not like a robot.

21 custom GPTs
Custom GPTs · Library

21 custom GPTs

A library of 21 purpose-built GPTs, each trained for a specific job inside a business.

Why clients hire me

The tech is only half of it.

Plenty of people can talk about AI. I have spent years running and marketing real businesses, so I know which problems are worth solving and how to actually finish the build.

01

28+ years in business, sales and marketing

A communications degree, a decade running a retail telco, then a social media agency and specialised into Paid Ads. I read people and numbers in the same breath.

02

Practical judgment

I pick the tool that fits how you work, not the shiniest one. Simple beats clever.

03

Clear communication

No jargon. I explain what I am building and why, in plain language, with a sense of humour.

04

I finish the build

I stay until the system runs on its own. You get something working, not a half-set-up tool.

Client feedback

In their words.

Loved having the ability to gain different perspectives from the GPT's Board of Directors, and leaning in on the one that resonated.

JM
Jason Mills

I really enjoyed Lyndal contributing her excellent knowledge of AI to a group of marketers on how to use new leading edge AI tools. She is informative, engaging and very knowledgeable in the AI space with a great sense of humour. I would thoroughly recommend her.

PS
Paul Swettenham
Marketer
Fixed what no one else could

I can't recommend Lyndal enough. Not only is she lovely to deal with, her technical knowledge is outstanding. She managed to fix an issue in Meta Suite that no one else could resolve. I'm incredibly grateful and won't hesitate to contact her for any marketing or tech needs in future.

EP
Emma Phillips
I learnt so much!

I found Lyndal's guidance invaluable. She's an ideal mentor for any person taking the leap into digital marketing.

SB
Sarah B
Social Media Manager
So many gold nuggets

Lyndal was fantastic! She had a plan, researched our business and she was easy to understand.

NM
Nicola M
Motel Owner, Dunedin, NZ
WOW, so valuable

Highly recommended. Lyndal gave us heaps of information that we didn't know we needed.

LG
Laura G
3 Brick & Mortar Businesses, NZ
Got results quickly

I recommend Lyndal, as she gave me helpful actionable takeaways I was able to implement and get results within days.

BM
Beth Monk
Sew It Yourself
Now I have a plan

Thank you again for the class. It was incredibly helpful and a delight to attend. I now have a clear roadmap to follow.

LX
Lex
Start-up Entrepreneur
Great brainstorming

I was really impressed with the detailed business marketing coaching I received for my hairdressing business.

KD
Kath D
Kath's Kuts
Lyndal Lane
About Lyndal

Simple tools, straight talk, and your time back.

I am Lyndal Lane, founder of AI Marketing Edge in Christchurch. I hold a degree in communications and have spent 28+ years in business, sales and marketing.

Before AI Marketing Edge, I ran a retail telco business for a decade. I solved problems every day and learned to read people and numbers in the same breath.

Then I fell in love with Facebook ads and transitioned from social media to converting ads into sales with an ROI business owners could see.

After working in a digital marketing agency for four years, I discovered a passion for CRMs, workflows and all things AI.

Now I combine all those experiences in helping businesses integrate AI to save time on those repetitive tasks, speed up analytics and audits, and look for those gaps and blind spots.

Plus, now I have developed a SaaS product to handle social media for businesses who don't enjoy it, don't have time or are on a budget.

Simple tools, straight talk, and your time back.

Learn more about me →

Have a system that isn't working, or an idea you need built?

Tell me what you are trying to do. If I can build it, I will tell you how. If I can't, I will point you to someone who can.

Lyndal Lane

AI, marketing and automation systems for business owners. AI Marketing Edge, Christchurch, New Zealand.

© 2026 Lyndal Lane · AI Marketing Edge